Ruby Redfort is a motion-based editorial project designed to promote the book through typography and visual storytelling.

By translating the narrative into movement, the project reimagines the book as a dynamic and engaging visual experience.


  Insight  

Books are traditionally experienced in a static format, but their narratives hold rhythm, tension, and pacing that can be expanded through motion. This creates an opportunity to explore editorial design beyond print, bringing stories to life in a more immersive way.

  Concept  

A promotional editorial motion piece that transforms the book’s narrative into a dynamic visual system. Through typography, pacing, and composition, the project captures the tone of the story while making it more visually compelling and shareable chocolate collection that transforms each season into a sensory experience. Each flavor reflects the mood, color, and atmosphere of its season expressed through taste, form, and visual identity.

  Experience  

The project invites viewers to experience the book through motion, where key moments are brought to life in a fast-paced and visually engaging format.